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Illustration & Design
Kou Rou Bao
Logo | Industry: F&B
![](https://static.wixstatic.com/media/d711b2_62160256f31041378d8daae8dca6d184~mv2.jpg/v1/fill/w_646,h_655,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/d711b2_62160256f31041378d8daae8dca6d184~mv2.jpg)
“Kou Rou Bao”, also known as a braised pork belly bun, is a popular savoury snack among the Chinese. The owner made a word play of the word “Bao” in the brand, which could also mean “baby” in mandarin. A cute baby steamed bun mascot was requested and this was the final design.
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Inspired by the simple recipe of a piece of braised pork belly being
sandwiched by the lettuce and steamed bun, the color of the Chinese characters was deliberately chosen to match the food.
![](https://static.wixstatic.com/media/d711b2_26d947a5e2a245c190120344be78641c~mv2.jpg/v1/fill/w_946,h_318,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/d711b2_26d947a5e2a245c190120344be78641c~mv2.jpg)
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